UNCOVER FRICTION
FIND MISSED OPPORTUNITY
KNOW WHAT TO DO NEXT
Spot the confusing moments, missing information, and unnecessary hurdles that can stall progress.
Identify where the experience could do more to build trust, encourage action, or improve follow-through.
Replace a long wish list with three prioritized moves and a practical plan for each.
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HOW IT WORKS
Simple. Focused.
Built for Action.
We follow the path a customer takes from finding your business to taking action and beyond, looking for the moments that help customers move forward, or make them stop.
It's a practical process that moves from understanding your business to identifying the three moves with the greatest potential.
Ground
We clarify the intended outcome and examine the facts, assumptions, constraints, capabilities, and open decisions that should shape the strategy.
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Leadership gains a shared view of the objective, the realities shaping it, and the decisions that must be made.
01
Discovery
How people find you and what they see first.
Focus
02
Trust
Leadership identifies the few priorities most critical to the objective, defines the boundaries of the strategy, and determines what will stop, wait, or remain outside it. This protects time, people, and resources for the work most likely to move the objective forward.
What gives them confidence in your business.
Build
03
Choice
The strategic priorities become a sequenced roadmap with workstreams, milestones, dependencies, resource requirements, and accountable owners. Leadership can see the full path ahead, test whether it is realistic, and resolve gaps or conflicts before resources are committed.
How they understand and compare their options.
Measure
04
Action
What happens when they're ready for the next step.
05
Follow-Thru
What happens after an inquiry or purchase.
Outside-in Findings
A structured look at what a prospective customer encounters, supported by observable evidence and relevant competitive context.
Turn customer insights into your next three moves.
CLEAR FINDINGS. PRACTICAL ACTION PLANS.
Three Priority Moves
The three opportunities most deserving of attention, ranked so you know where to start.
Three Action Plans
Specific recommendations and practical steps for turning each opportunity into progress.
A Clear Path Forward
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Know what to improve, why it matters, and how to begin rather than guessing at the next investment.
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Build
People are finding you, but not taking action.
The strategic priorities become a sequenced roadmap with workstreams, milestones, dependencies, resource requirements, and accountable owners. Leadership can see the full path ahead, test whether it is realistic, and resolve gaps or conflicts before resources are committed.
Visitors are showing up, but fewer than expected are calling, booking, requesting, or buying.
IS MONEY MOVES A GOOD FIT?
Does this sound like your business?
Designed for businesses that want to turn more customer interest into action without automatically spending more to attract it.
Measure
Leads are coming in, but sales aren't following.
You're generating interest but don't know where confidence or momentum is being lost.
You sense friction but can't pinpoint it.
You know the path could be easier, but need an outside perspective on what deserves attention.
Frequently Asked Questions
A personalized digital report showing how potential customers find, evaluate, and choose your business, where you may be losing opportunities, and what you can do about it. You'll also receive three prior
You tell us a little about your business, including your website, what you sell, and where you compete. We research your business from a potential customer's perspective, look at relevant competitors, and identify opportunities worth your attention.
Your personalized report will be delivered within three business days after we receive your payment and the information needed to begin. You'll receive an email confirmation when your order is submitted.
No. Money Moves examines what potential customers can see and experience when researching your business. We don't need access to your financial records, website backend, or customer database.
No. Your website is only one part of the customer journey. Money Moves looks at how people discover your business, compare their options, build trust, and decide whether to take action. The goal is to identify opportunities that could help you win more customers, not simply point out website issues.
Absolutely. Your report is intended for use within your business. You're welcome to share it with employees or partners helping you put the recommendations into action. It may not be resold or redistributed outside your business for other purposes.
Your report includes actionable recommendations you can tackle yourself or with your team. If you'd like additional help putting them into practice, Stravigo Method also offers advisory support.
Because every Money Moves report is researched and prepared specifically for your business, purchases are nonrefundable once work has begun. If you need to cancel before research begins, please contact us at support@stravigomethod.com to discuss your order.
START A CONVERSATION
What keeps coming up in your leadership conversations?
Bring the issue that is important enough to keep returning but still difficult to move. We will talk through what is happening, what has already been tried or decided, and whether one of the three paths fits. If it does not, then we will say so.